We have been asked numerous of times by our clients should I reciprocate links. We decided to write a quick article to answer why you shouldn’t use a reciprocal link building strategy.
There are several SEO factors to consider when marketing your business online, to determine their success or failure. Hits, or the number of times the site was viewed, used to be one such factor. These primarily say a lot about how web surfers see your site. But then, online marketers wanted to find out…
The importance of anchor text seo with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm.
When trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding deals with company loyalty and culture. Incorporating both sides dilutes the prominence of both. But eliminating
There is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing messages. Confused?
The simple answer is YES – search engine submission is necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to the engine. Subsequently, if that page links to other pages within your site, they will also be indexed… and so on.